Written By: Maggie Brown (maggiethe_journalist)

Mastering several social media apps and finding creative ways to monetize content seems to be the new way to build a side hustle, or for a select few build a new career.

Although the LinkedIn app is primarily known for its networking capabilities and job seeking opportunities, a few individuals have found a way to monetize the content they post; and you could too.

By knowing what you would like your monthly earnings to be, you can then begin to plan your strategy to achieve that goal.

Earning $12,000 a month on LinkedIn from clients requires a strategic approach and consistent effort. Here’s a step-by-step guide to help you achieve that goal:

1. Optimize your LinkedIn profile: Create a professional and engaging profile that highlights your expertise, skills, and accomplishments. Use a high-quality profile picture and write a compelling headline and summary.
2. Define your target audience: Identify the specific industries, job titles, or businesses that you want to target. Having a clear understanding of your target audience will help you tailor your messaging and outreach efforts effectively.
3. Build a strong network: Connect with professionals in your target audience. Join relevant LinkedIn groups and engage in discussions to expand your network. Actively seek out connections with potential clients, industry influencers, and decision-makers.
4. Content creation: Share valuable and relevant content on a regular basis. Create articles, videos, or infographics that showcase your expertise and provide insights to your target audience. Engage with others’ content by liking, commenting, and sharing to increase your visibility.
5. Offer valuable resources: Create lead magnets, such as e-books, guides, or templates, that address the pain points of your target audience. Offer these resources for free in exchange for their contact information. This will help you build a qualified leads list.
6. Engage in conversation: Start conversations with your connections and engage with their posts. Show genuine interest in their work and provide helpful insights. This will help you establish relationships and position yourself as an authority in your field.
7. Direct outreach: Reach out to your target audience through personalized messages. Avoid generic templates and make your outreach tailored and relevant to each individual. Highlight the value you can provide and suggest a call or meeting to discuss further.
8. Offer services and solutions: Clearly communicate the services you offer and the value they bring to your clients. Showcase case studies, testimonials, or success stories to build credibility. Be prepared to present customized solutions to their specific challenges.
9. Nurture relationships: Once you’ve converted a client, focus on building a long-term relationship. Provide exceptional service, deliver on your promises, and maintain regular communication. Satisfied clients can become repeat clients or refer you to their network.
10. Continuously refine your strategy: Analyze your results, track the effectiveness of your outreach, and adjust your strategy accordingly. Experiment with different approaches, content types, and messaging to find what resonates best with your audience.

Remember that building a successful client base on LinkedIn takes time and effort. Consistency, professionalism, and a genuine desire to help others are key factors in attracting and retaining clients.